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If you ever wondered what makes great content that drives good traffic and search engine love, then here’s a quick case study. I am going to show you how to create a page that ranks well because of highly targeted niche content using these steps Provide great content on a site where not much else … Continue reading Home →

Sometimes you just need a shorter web address also known as a URL. So this is an intro to URL shorteners. These are useful to share long addresses in email and social media. This especially true where sharing URLs on Twitter where a tweet is limited to 140 characters. I also use shortened addresses when … Continue reading Home →

You have a killer email that you want to send out to your list. You want to catch people at the perfect time and have high open rates and engagement rates. you want to sell stuff. What time do you send it? What day of the week? 4pm Tuesday? 9:45am Wednesday? 8am Saturday? Unless you … Continue reading Home →

Content marketing requires that you publish a lot of great content. And specifically you’ll need to publish content that demonstrates your (or your company’s) expertise on a particular niche topic. The idea is that you draw people who find that content useful and interesting toward your company, teach them that your are an authority on … Continue reading Home →